{"id":10302,"date":"2019-06-24T09:00:25","date_gmt":"2019-06-24T07:00:25","guid":{"rendered":"https:\/\/blog.stage.westend61.com\/blog\/?p=10302"},"modified":"2022-01-11T13:15:00","modified_gmt":"2022-01-11T12:15:00","slug":"we-only-have-curated-pictures-in-our-product-range","status":"publish","type":"post","link":"https:\/\/www.westend61.de\/blog\/en\/we-only-have-curated-pictures-in-our-product-range\/","title":{"rendered":"\u201cCurated and royalty free – these are our Stock Images\u201d"},"content":{"rendered":"\n

Westend61, Europe\u2019s largest producer of royalty free images. We rely on a curated product palette selected by art directors in combination with attractive price packages. In addition to this is a service that both saves his customers time and ensures quality. It is our goal to offer the most beautiful stock photos to our clients fitting to their needs.<\/p>\n\n\n\n

\"Lizenzfreie<\/a>
\u00a9 KATHARINA MIKHRIN\/Westend61<\/figcaption><\/figure><\/div>\n\n\n\n

We live service<\/h3>\n\n\n\n

Why should customers buy at Westend61 and not from other providers? When searching for the right motif, many customers are virtually overwhelmed by an excess of irrelevant motifs, which they have to laboriously and arduously fight their way through. That doesn\u2019t happen at Westend61. Each picture is tested by our art directors for its market viability. There are many criteria that are considered, such as credibility, likeable faces, market-relevant concepts, and good technical quality.<\/p>\n\n\n\n

\"Lizenzfreie<\/a>
\u00a9 MASKOT<\/figcaption><\/figure><\/div>\n\n\n\n

I was immediately impressed by the high level of people and lifestyle images, and that\u2019s why I\u2019m here. Furthermore, Westend61 doesn\u2019t just talk service, it lives it. This starts with quick decision-making about rights clearance and does not end with support in image research.<\/p>\n\n\n\n

\"Lizenzfreie<\/a>
\u00a9 DANIEL INGOLD\/Westend61<\/figcaption><\/figure><\/div>\n\n\n\n

Personal consultation<\/h3>\n\n\n\n

With us, every customer receives not only a quickly assembled lightbox from a service team but also advice from experienced art directors. The same people who develop premium images with a network of over 600 photographers advise the customers when it comes to their visual language. This is something very special because the buzzwords like visual storytelling, visual branding, or custom content have to be filled with content, and that takes place here. True to our company motto: \u201cWe Inspire. You Create.\u201d And the best thing is: for our clients the research is for free.<\/p>\n\n\n\n

\"Lizenzfreie<\/a>
\u00a9 ELOISA RAMOS\/Westend61<\/figcaption><\/figure><\/div>\n\n\n\n

Bilder, die im Trend sind<\/h3>\n\n\n\n

We have much more to offer. Our experienced team and international photographer network serve the demand for top trends in the stock photography market. On the one hand, there is a need for very classic image material. Great models, well styled in modern locations, and the whole thing relevant to concepts such as business or family. Many photographers don\u2019t put in the effort anymore; these pictures have become rarer, but we have a lot to offer.<\/p>\n\n\n\n

\"Lizenzfreie<\/a>
\u00a9 MAYA CLAUSSEN\/Westend61<\/figcaption><\/figure><\/div>\n\n\n\n

Large corporations such as banks or insurance companies, especially, are looking for such motifs, as they serve many target groups at once. This is easier with said photos than with more unusual ones, in which, for example, tattooed models are shown from top to bottom.<\/p>\n\n\n\n

\"Lizenzfreie<\/a>
\u00a9 GUSTAFSSON\/Westend61<\/figcaption><\/figure><\/div>\n\n\n\n

Another very powerful trend\u2014and our clients in advertising love this a lot\u2014goes in the direction of realism, so as not to use the somewhat trite term \u2018authenticity.\u2019 The models in these pictures should be genuine and credible, the photographer acts from an observing position, the viewer feels right in the middle. Here, too, we are strongly positioned. And sometimes you need a mixture of both. So customers are in good hands with us, and being able to offer that is a lot of fun for me.<\/p>\n\n\n\n

\"Lizenzfreie<\/a>
\u00a9 VALENTINA BARRETO\/Westend61<\/figcaption><\/figure><\/div>\n\n\n\n

Fair prices<\/h3>\n\n\n\n

Royalty Free comes very handy: With all our license types<\/a>, you are entitled for mostly unrestricted, multiple uses of the image, we don’t need to know what you will use the image for. Our licenses are valid indefinitely and you can use them on every platform you want. They can be used worldwide for advertising or editorial purposes in brochures, magazines, newspapers, calendars, product packaging, or books. There is no limitation on the electronic circulation (views&clicks).<\/p>\n\n\n\n

\"Lizenzfreie<\/a>
\u00a9 KNIEL SYNNATZSCHKE\/Westend61<\/figcaption><\/figure><\/div>\n\n\n\n

Contact us<\/h3>\n\n\n\n

In conclusion, I would like to highlight our flexible image packages: we offer price structures with the FLEXI Pack<\/a>, which aren\u2019t available elsewhere. Our customers get maximum flexible package prices, and, if required, they can start with just three pictures. But this is just one measure of many. You can always call us, write to us, meet us\u2026 we look forward to it!<\/p>\n","protected":false},"excerpt":{"rendered":"

Westend61, Europe\u2019s largest producer of premium lifestyle images. Head of Sales Ellen Schmidt gives an overview.
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