HOW IT ALL COMES TOGETHER
PRODUCTION

THE BEST OF WHAT THE STOCK WORLD OFFERS

PLANNING

Great preparation produces great results. Our Art Department has supervised hundreds of productions over the last few years, and every new shoot benefits from the expertise we have acquired. We’ll gladly assume the entire task of planning or provide the photographer partial assistance in matters of preparation as needed.

BRIEFING

What subjects are our customers especially looking for at the moment? What kinds of visual language is trending, which props are must-have items? Our Creative Research department tracks market developments, analyzes needs and compiles this information into valuable briefings. These briefings aid in the creation of highly effective, cutting-edge images which simply sell themselves.

LOCATION

A cozy home, a rooftop-terrace with a panorama view, hip office buildings, perfect outdoor scenery. A critical factor for all shoots is choosing the correct location. Our art directors are continually on the lookout for great places suitable for photo shoots, and they also assess location suggestions received from photographers. 

SHOOTS

Our involvement knows no boundaries: Westend61 art directors can be spotted at work from the North Sea coast to South Africa. Whether on site to assist with organization and model casting or to provide inspiring ideas and valuable tips, our art directors bring out the best in every production. We’re happy to report that they’re always warmly welcomed wherever they go!


IMPRESSIONS ONSET

Westend61 goes Cape Town

Recently in Cape Town, Art Director Jean Balke faced the challenging task of managing five shoots in just 4 days. Diverse topics had to be covered (three generations, wanderlust, lifestyle) which meant getting up early, precise planning and a fast working pace on the set. This video shows us the payoff for thorough preparation and high standards: first-class images! 

IMAGES FROM THE PRODUCTION

YOU CAN BOOK US FOR AN EXCLUSIVE PRODUCTION

It’s something we always enjoy experiencing: the model is absolutely the right face for a brand or the photographer’s style is a perfect match for the client’s taste. Then it’s time to engage ourselves and our well-coordinated crew to carry out a production that effectively takes into account all of the customer’s desires. The images resulting from a production can be 100% exclusively acquired, or after the termination of a specified period of time, the images can be utilized further via our distribution network. Contact us to have a custom offer prepared for you. 

Request an exclusive production

IMPRESSIONSON SET

More Genuine, Natural & Authentic

“Of course there are lots of people who associate stock photography with horrible, cheaply made photos, and I probably also thought that way in the past”, says Kike Arnaiz. In this video shot during a photo production in Barcelona, Arnaiz reveals to our Art Director Giorgio Fochesato what made him change his mind. 

IMAGES FROM THE PRODUCTION

WOULD YOU LIKE TO JOIN US?

Become part of the Westend61 community – apply today with your portfolio.

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Your Contacts:ART DEPARTMENT

Martine Praessl
Creative Director

Martine has been working as an art director in the photo industry for more than 20 years now. While always looking for new visual ideas and a modern imagery, she takes a very close look at social trends as well.

Telefon +49(0)89 4524426-15

Mareike Zander
Art Director & Photo Editor

Mareike is a photographer herself and therefore knows exactly the needs of her colleagues who she supports in shootings and editing.

Telefon +49(0)89 4524426-17