Inspire Golden Years
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We live in an aging society. It is assumed that the age group of people over 80 will triple by 2050. By then, one in three people will be older than 65. At the same time, today's seniors are on the whole more active, health-conscious, healthier, more curious and more interested than previous generations of retirees - they are "in the thick of life".
Visual messages for the so-called "best agers" must be designed to fit precisely. Many senior citizens, with their rich life experience, are extremely critical consumers who want to be wooed and convinced with authentic images where there may be a few wrinkles on their faces. In this INSPIRE we show you that this looks anything but dusty. Because gray hair and wrinkles can also be sexy.
On 34 pages you can expect many great Premium Stock Photos and articles on the topics "Young at Heart", "Healthy Aging", "Topfit 50+" and "Assets & Finances".
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You need to have an active account at Westend61 in order to download this document. Please register or sign in.