Successful advertising is no coincidence, it is the result of a targeted customer approach. Images play a very important role in this: they convey the all-important first impression. After all, they decide whether we find something interesting – or not.
“Authenticity has been a trend in stock photography for years and will remain so,” our creative director Martine Praessl recently answered when asked about current trends in the stock photography market.
For every season, you can find arguments that it is the best. Spring brings the awakening of nature, and indeed the best argument to tear this title under the freshly painted nails. Finally, the winter has said goodbye, and the first warm rays of sunshine tickle the skin. The first
Giorgio Magini is a Florence-born Stock Photographer and longtime contributor to the Westend61 Portfolio. We sat down for a talk with him.
Global digital connectivity is one of the most impactful trends of our time, and it’s interesting to imagine where this journey might yet go.
creativity has become an important factor in modern corporate culture far beyond the actual “creative” industries.
The possibility of working remotely and worldwide virtual networks were prerequisites for the dynamics of the digital revolution.
We present the stock photo highlights of September 2021.
Security in old age, daily life free from stress, and confidence in youth – the megatrend Self-care is permanently a hot image concept in stock photography.
