New exclusive production: “Urban Life“ by Martina Ferrari

2018-03-08

What can you do if winter weather at home is just too unpredictable for an outdoor shoot? Sure, off to the south with photographer and equipment, more exactly: to South Africa! Cape Town’s Downtown was the scenery of choice for a modern city life shoot where we joined a day in the life of a couple. Alone and together, in work and everyday situations, on foot or by bike – in bright sunshine and pleasant temperatures we could capture many different scenes!

All images of the production can be seen here.

Lifestyle

Martine Präßl

Martine is Creative Director at Westend61 and has been working as an art director in the photo industry for more than 20 years now.
She realized numerous productions for agencies including Tony Stone and Getty Images. While always looking for new visual ideas and a modern imagery, she takes a very close look at social trends as well.
She is extremely fascinated by the tension between creativity and commercial success.