marketing trends

Authenticity in marketing: The key to trust and sales

In a world where algorithms make decisions and the next hype is always just around the corner, consumers are looking for something rare: honesty. Authenticity—especially in visual content…

Portrait of young woman leaning on wooden table at sunlight, resilience, stock photography

Resilience in 3 Photos: The always exciting story of crisis and perseverance

The ability to cope with and overcome crises is a basic existential human characteristic. Psychologists have coined the term resilience for this characteristic. It refers to the ability to not only cope with stress, but to also react actively, flexibly, and creatively to it and to develop further when dealing with a problem. Resilience is therefore not just a topic for psychology and mental health, but also one that concerns us all. This is about the age-old story of crisis, perseverance, and reward.

Stock Photography is an everlasting experience

Giorgio Magini is a Florence-born Stock Photographer and longtime contributor to the Westend61 Portfolio. We sat down for a talk with him.

Very Peri from Pantone: A blue as dynamic as our time

Maybe it has already caught your eye, this very special red-violet shade of blue, to which we dedicate this pinboard.

Inspiring Images – Nanihta Vazquez

Nanihta Vazquez stands for unconventional stock photography. The photographer from Burgos in Spain sees her images in constant evolution because standing still is not her thing.