TRENDREPORT – These are the stock images you need in 2022
It is no exaggeration to say that the Corona pandemic, in interaction with the megatrends Digitalization and Sustainability, has ushered in a new era. We are on the verge of a tremendous transformation. New technologies will greatly change society and the world of work, but also promise new opportunities and solutions to pressing global problems. This epochal turning point is accompanied by a change in values in society, business and politics. The central question is: “How do we want to live in the future?”
Visions for a new time
In this report, we at Westend61 address some of the defining trends and central questions of this year: How will the challenges of the climate crisis shape our way of life? What does health really mean to us? How do revolutionary technologies act as game changers? Which values and capabilities make for a progressive society? So let’s take a look into the future…
These image trends will accompany us in 2022
In four chapters, each with three sections, we cover all the trends that will become important in 2022:
- Eco?logical!
– Consumption: responsibility for people and climate
– Mobility: post fossil and networked into the future
– Green Economy: Technology with eco potential - Feel x Good x Factor
– Well-being: well-Being is more than health
– Body Positivity: being is more important than appearance
– Mental Health: feel yourself again - Gamechanger
– Digital Revolution: Transformation into the data age
– Clean Tech: “Green Power” is key
– Digital Health: new perspectives for medicine - Next Society
– Changing Values: opportunities for a meaningful life
– Diversity: openness and respect for all
– Education: be ready for the world of tomorrow
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